INFORMATION SEEKING BEHAVIOUR:

 
4.0 INFORMATION SEEKING BEHAVIOUR
Information seeking is a basic activity in which all people participate, manifest through particular behaviours. It is of most interest to librarians in the areas of collection development, services, and organizational structures. Information seeking behavior which results from the recognition of some need is defined ''as any activity of an individual that is undertaken to identify a message that satisfies a perceived need. In other words, information seeking begins when someone perceives that the current state of possessed knowledge is less than that needed to deal with some issue (or problem)''.
T D Wilson (1999) defined it as "those activities a person may engage in when identifying their own needs for information, searching for such information in any way, and using or transferring that information".
Information is the most crucial resource for development and those who have better information are always in an advantageous position as compared to those who lack it.
Information seeking begins when someone perceives that the current state of knowledge is less than that needed to deal with some issue (or problem). The process ends when that perception no longer exists. That is, the information seeking process ends when the perceived need has been satisfied.
In the age of globalization information seeking is very important thing for the artists of clay model as information is related with their business. If they can not seek proper information then its effect directly reflected to their trade and commerce.
To meet the target and goal an effort has been made through the survey of the artistís information seeking behaviours in present day of 5 chapters. The first chapter covers scope and coverage, literature search / review, objectives, hypothesis and methodology. The second chapter deals with about the location of clay model artists and their information seeking behavior etc. third chapter deals with statistical analysis of data with tables and figures. The chapter four deals with finding and suggestions and last or fifth chapter cover conclusion.



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